Rico Basson is the Executive Director for VinPro since 2012. Prior to this, he was involved in various departments of the commercial banking industry, with specific focus on the agricultural industry (including wine). He has been instrumental over the past seven years to not only refocus the VinPro group and associated businesses with the wine industry value chain but also initiated a comprehensive strategic framework for the SA Wine and Brandy industry, with ten key projects and targets towards 2025. Closely linked with this framework has been a sound advocacy role with key national and provincial government departments and international stakeholders as well as close collaboration with labour, including trade unions and civil society. He also serves on various industry boards as a director and/or chairman and also plays an active role in his community.
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